SERP Results Page Category
3 Things to Stop Right Now for a More Productive SEO Strategy in 2020
by Ruth Hawk
Friday, December 20th, 2019
The new year brings many opportunities to try new things with your website and your marketing strategy. Exciting new trends and changes in these fields give you many options for sprucing up your online presence. One focus you might want to adopt for the new year, however, is to also stop doing certain things that […]
SERP Features and Search Engine Optimization: A Glossary
by Ruth Hawk
Friday, March 2nd, 2018
This year, features on the search engine results pages (SERPs) are continuing to evolve, while their value to search engine optimization becomes ever more apparent. These additions to the traditional organic links in the search results offer users quick access to detailed information about sources and about the topics of their search. To help you get a b
Structured Data and Search Engine Optimization: What You Need to Know
by Ruth Hawk
Wednesday, February 21st, 2018
Search engine results pages (SERPS) are changing. Over the last few years, they have transformed from simple lists of links into rich sources of detailed information regarding the search results. Information such as reviews, definitions, rich snippets, Knowledge Graphs, and Quick Answers are now standard for many results. The good news is that website ow
Why Meta Tags Still Matter
by Bryan Lokey
Thursday, February 11th, 2010
You may not know it but you see the results of the meta title and description tags every time you use a search engine. The title and short description that is displayed on the Search Engine Results Page (or SERP) are actually taken directly from the meta tags coded into your site. Meta tags are […]