Blogging in 2023: The Anatomy of a Blog Post
by Megan Marshall
Tuesday, February 28th, 2023
Blogging offers a way for you to improve your writing skills through a creative outlet. When you create a blog, your goal is likely to show off your expertise. The more posts you write, the more you establish your authority. If you are in a specific niche, you have the potential to become very well-known […]

Instagram’s Latest Updates: Deepen Your Follower Connections
by Megan Marshall
Tuesday, February 21st, 2023
Given how visual the platform is, Instagram is a major asset to your social media marketing strategy. You have the chance to share beautiful photos of your products, short Reels explaining your services, and 24-hour Stories that are full of personality. Livestreaming is also an option so that you can directly discuss your business with […]

What to Know About Leveraging AI for SEO
by Megan Marshall
Tuesday, February 14th, 2023
Lately, there have been so many conversations involving artificial intelligence (AI). AI consists of technologies like natural language processing and machine learning. By finding patterns in data, AI is able to make predictions and learn from its own successes and failures. It is becoming more sophisticated, with technologies being able to perform cogni

Google Analytics 4: The New Wave of Website Performance Tracking
by Megan Marshall
Tuesday, February 7th, 2023
Perhaps you have heard of Google Analytics. You may have even already used it to track your website activity. This is Google’s free service that provides you with an in-depth analysis of who is visiting your website. You get to see what your most popular web pages are, where your traffic is coming from, and […]

Is Apple Developing a Search Engine?
by Megan Marshall
Tuesday, January 31st, 2023
It might not surprise you to learn that Google has over 84% of the search engine market share. After all, the phrase “Google it” has become synonymous with “look it up online.” The second biggest search engine is Bing, coming in at just under 9% of the share worldwide. With this in mind, Google is […]
