Brands That Are Using Their Power to Empower the Black Community

by Maisie Cantrell
Friday, July 17th, 2020

Read on as we highlight some of the most influential actions different companies have taken in response to the recent social injustice movement being seen throughout the United States.

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Looking Ahead: How to Adjust Your SEO Strategy Following a Global Pandemic

by Maisie Cantrell
Tuesday, June 23rd, 2020

2020 has hardly made it to halfway over and COVID-19 has disrupted nearly all aspects of life. People must make major changes to their everyday lives in order to adapt to the new normal, while businesses have to brace themselves for the negative economic impact that the pandemic will cause (and already has). For companies […]

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How to Effectively Communicate Your Company’s Reopening Plans

by Maisie Cantrell
Saturday, June 20th, 2020

As companies across the country are getting ready to reopen their doors after COVID-19, one of the most important questions they are asking themselves is how to effectively communicate their plans to customers. Business owners must not only update their audience on hours and product/service availability but also explain any new health and safety protocol

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Forgettable But Critical Website Maintenance Tasks

by Ruth Hawk
Tuesday, June 16th, 2020

Just like you change the oil in your car and rotate the tires regularly, so you need to perform certain maintenance tasks to keep your website running. If left neglected, a car and a website both will cease to function properly.

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Copywriting Guidelines During Covid-19

by Maisie Cantrell
Wednesday, May 27th, 2020

Read on as we discuss content marketing in terms of how to stay sensitive, what resources to use for accuracy, and how to modify your offerings during these trying times.

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