WWW Learning Center Archives

Online Newsrooms

by Jacqueline Sinex
Monday, March 23rd, 2009

Yet another example of how to use your website as a communications platform, rather than just a marketing tool: a newsroom. More commonly seen in websites for mid-size and large corporations, a newsroom serves many purposes. From a PR standpoint, it fortifies messages you have already spread to the public. From a marketing aspect, it […]

How To Send Free SMS Text Messages

by Bobby Martinez
Thursday, March 19th, 2009

Today we’re going to learn how you can send free SMS Text messages to other people’s mobile phones. In order to do this, we’re going to harness the awesome, unyielding, raw power service of win that is Google Mail (Gmail). 1) If you don’t already have one, sign up for a Google Mail Account: Free […]

Knowing What Your Customers Think is a Good Thing

by Rachael Pierce
Thursday, March 19th, 2009

Now more than ever it is important to have happy customers. Happy customers usually remain customers and are often more likely to spread the word (and I mean the good stuff) about your business. A good way to use your happy customers to generate a bit of buzz about your business is to ask them […]

How the Web Fuels Efficiency

by Jacqueline Sinex
Monday, March 16th, 2009

While your site is always a marketing tool, it is also a resource that will improve the efficiency of your internal operations. One good example of this is online registration documents. This is perfect for medical practices and consulting firms. Consider This Include PDF versions of all of your standard new customer documents on the […]

Fonts: Handle Them Carefully!

by Bobby Martinez
Friday, March 13th, 2009

“Handle them carefully, for words have more power than atom bombs.” -Pearl Strachan What’s in a font? In a world flooded with visual communication, our senses are inundated daily by an incalculable volume of typography. For those unfamiliar with the term, typography is the study and application of communication through the media of word

Wacky Wednesday in the PR House: Series 1, Part 4: Creating an Effective PR Plan

by Rachael Pierce
Wednesday, March 11th, 2009

Like all good things in life, even this series must come to an end. The good news? Wacky Wednesday in the PR House will be coming at you with fresh topics next week (and every Wednesday after that). This week is a busy week and we are covering the last six elements of an effective […]

Quick Tip: Make Social Media Work for You

by Rachael Pierce
Tuesday, March 10th, 2009

Everyone is talking about social media and how it can help your business. You’ve joined the bandwagon and are diving deep into the social media world, but is that enough? To make social media work. you’ve got to do more than just sign up. You have to be worth following! You want to make yourself […]

What’s in a Brand?

by Bobby Martinez
Friday, March 6th, 2009

So what can a design team do for your brand? Understanding this lies at the very heart of why design exists, and what designers actually do.

WWW Learning Center Category