WWW Learning Center Archives

How Much Does an E-Commerce Website Cost?

by Ruth Hawk
Thursday, April 14th, 2016

E-commerce websites give you the opportunity to reach large Internet audiences with your products. By making your items available to purchase online, you enjoy access to a wider array of customers than would be possible through a brick-and-mortar store alone. However, before you commit to developing an e-commerce website, you need to know how much [&hell

How Much Does a Website Cost?

by Jacqueline Sinex
Tuesday, April 12th, 2016

There is no one answer to the question of how much it costs to design and implement a website. Some businesses have created websites for free, while others have built million-dollar spaces for their Internet visitors. The reason that web design costs vary so greatly is that every website is different. Factors such as the […]

Analyzing Your SEO Campaign: Determining Its Value

by Ruth Hawk
Monday, April 11th, 2016

Businesses live and die by their ability to turn a profit. That is why, as a business owner, you need to keep careful track of the profitability of every marketing effort you make. Tracking conversions and sales, calculating ROI, and adjusting your efforts to maximize profit and minimize costs is essential if you are to […]

E-Commerce Web Design Trends

by Ruth Hawk
Tuesday, April 5th, 2016

The world of e-commerce is continually evolving. Every year brings new trends and ideas that allow you to more effectively capture visitors’ interest and convert that interest into sales. Keeping up with these trends is an important element in keeping your e-commerce website thriving and profitable. While there are many potential changes you can ma

How to Use Images to Improve Your SEO Performance

by Ruth Hawk
Friday, March 25th, 2016

So much of search engine optimization is focused on content that it can be easy to ignore the other elements that contribute to your website’s SEO performance. However, while content is indisputably critical to SEO, other elements (such as web design) also affect your search result rankings. In particular, the images you place on your […]

The Top 6 Must-Have Qualities of Effective Website Content

by Ruth Hawk
Wednesday, March 23rd, 2016

You have probably heard before that it is important for your website content to be fresh, relevant, and engaging if it is to serve your search engine optimization campaign and your overall website goals effectively. Defining what makes website content excellent, however, can be difficult. For instance, the qualities that make for good essays, outstanding

Confident business partners interacting at meeting

How to Use Keywords in Effective Landing Page Optimization

by Ruth Hawk
Monday, March 14th, 2016

A key element of both search marketing (PPC) and search engine optimization campaigns is landing pages. These are the pages on your website that visitors access by clicking on your links in the search results. Because landing pages are often the first introduction visitors get to your website, they must make the right impression. Their […]

5 E-Commerce Friendly Features of Magento

by Ruth Hawk
Monday, March 7th, 2016

When it comes time to select a platform for your custom e-commerce website, you will find a number of viable options from which you can choose. Knowing which one is right for you requires understanding what each platform can offer you and what your specific business needs are. One of the most popular e-commerce platforms […]

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