WWW Learning Center Category

Dress Up Your Custom Web Design: The Use of Color in Communicating Your Message

by Ruth Hawk
Monday, May 22nd, 2017

Because color is so ubiquitous, its importance is often overlooked when it comes to web design. However, color is actually one of the most effective elements of custom web design. While there are as many ways to use color in web design as there are web pages, there are a few tips, tricks, and psychological facts that can help guide you toward more visual

6 Ways to Direct Visitors’ Attention to Your Call to Action

by Ruth Hawk
Monday, May 15th, 2017

Regardless of the type of conversions you hope to earn from your site, you greatly increase your chances of getting them if you include a visible call to action (CTA) on each web page. Much of this visibility comes from effective web design. Here are a few suggestions for adding the visual cues to your web design that will direct visitors’ attention to

Man Searching

5 Reasons SEO Experts Can Be a Better Choice than DIY SEO

by Ruth Hawk
Monday, May 8th, 2017

On the surface, DIY SEO seems appealing, particularly because it is less expensive than hiring SEO experts. However, SEO experts offer a number of advantages that often do not exist with DIY SEO. As a result, hiring SEO services is often the best approach for websites serious about improving their rankings in the search results.

Customer Spotlight: Onion Creek Kitchens at Juniper Hills Farm and Website Redesign Success

by Jessica Jones
Friday, May 5th, 2017

What started as a move to the Hill Country for founder Sibby Barrett ended up evolving into getaway spot for visitors coming from all over Texas. Onion Creek Kitchen relies heavily on the web – all of their sales of cooking classes, lodging, and other products occurs via their website.

Sibby cooking at Onion Creek Kitchens

Beginner Blogging Mistakes to Avoid

by Ruth Hawk
Monday, May 1st, 2017

Blogging has many benefits for websites looking to improve traffic, search engine performance, conversions, leads, and sales. In order to enjoy the benefits of blogging, you need to avoid some of the most common mistakes committed by beginning bloggers.

Business blog content

The Importance of Local SEO

by Ruth Hawk
Monday, April 24th, 2017

There are many reasons to pursue local SEO, not least being the huge potential it has to boost business for companies. What follows is a look at some of the biggest reasons to consider incorporating it into your search engine optimization efforts.

Tips for Creating an Intuitive E-Commerce Website

by Ruth Hawk
Monday, April 17th, 2017

Intuition guides people’s behavior online just as much as it does in other areas of life. Creating a site that supports this intuitive approach can help you to earn more sales from potential customers. Here are some ways in which you can make your e-commerce website more intuitive while also maintaining the unique and individual feel that will allow yo

online store ecommerce

The Biggest Challenges Merchants Will Face with New E-Commerce

by Jacqueline Sinex
Friday, April 7th, 2017

When a store merchant decides to start selling online, they often don't realize the challenges they will encounter. Is e-commerce scary foreign territory?

store owner thinking about e-commerce