Web Development Archives

Why Should Small Businesses Have a Website?

by Ruth Hawk
Thursday, February 23rd, 2017

Small business does not have to mean small impact. With the advent of the digital age came an opportunity for small businesses to expand their reach beyond their local circle. Website development offers a one-of-a-kind opportunity to build your small business.

How to Do Keyword Research

by Ruth Hawk
Monday, January 16th, 2017

Keyword research is an important step in setting up a successful search engine optimization campaign. By learning how to brainstorm, research, and evaluate keywords, you can more successfully choose keywords that will contribute to your website's success.

Common WordPress Development Mistakes

by Ruth Hawk
Monday, November 14th, 2016

WordPress development, when done right, can leave you with a powerful and appealing space for your visitors. However, there are some mistakes you need to avoid.

Elements of a Web Design that Foster Learning

by Ruth Hawk
Friday, October 7th, 2016

75% of companies offer some kind of online instruction for their employees, and millions of students are online.

How to Simplify Your Web Design

by Ruth Hawk
Thursday, September 22nd, 2016

Simplicity in web design wins customers. A 2012 study by Google revealed that complex web designs yielded fewer conversions than did simple web designs. In fact, the simpler the website, the more conversions that website earned. And, the more complex the website, the fewer conversions it earned. People respond to simplicity because it makes it […]

WordPress, Joomla, and Drupal: A Comparison

by Ruth Hawk
Monday, September 12th, 2016

A content management system is a critically important element of a website. This platform provides the foundation you need to successfully design and run a website. And, no two CMS’s are alike. In a way, this diversity is a good thing.

5 E-Commerce Integration Must-Haves

by Ruth Hawk
Friday, August 19th, 2016

The functionality necessary in an e-commerce website is often different from what is needed in other types of websites. In an e-commerce site, you are trying to sell specific products and services, so all of the features you integrate into your site need to contribute to that overarching goal. While there are many features from […]

How to Choose a Content Management System

by Ruth Hawk
Monday, August 8th, 2016

Content management systems (CMS) provide you with a platform for building your website. From WordPress to Drupal, they use themes, plug-ins, and other features to help you implement a successful website. Because these products are the foundation for your website, it is important to take your time when selecting one for your next web design […]

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