Social Networking Category
Linkless Mentions and Search Engine Optimization: An Overview
by Ruth Hawk
Wednesday, January 24th, 2018
Links have been an important element of SEO almost since websites began ranking web pages. However, search engines have increasingly grown sophisticated in their ability to understand the content of a web page and the context surrounding words and phrases. As a result, linkless mentions are also becoming valuable and are beginning to contribute to the SE
How to Create a Successful Blog Strategy
by Ruth Hawk
Monday, June 12th, 2017
For websites looking to build visibility, brand loyalty, and business, blogging is the way to go. In order to achieve the qualities that allow a blog to stand out, you need to devote the same kind of careful attention and execution to it as you do to your web development and web design. And that means creating a blog strategy.
A Few Reasons to Promote Your E-Commerce Website Through Social Media
by Ruth Hawk
Friday, March 3rd, 2017
Social media is one of the methods consumers are now using to make their purchasing decisions. And, with the almost ubiquitous use of social media among consumers, absence from social media can mean losing out on the many benefits it provides. Here are a few factors to consider when deciding whether your e-commerce website should use social media.
4 Common SEO Myths You Should Never Believe
by Ruth Hawk
Tuesday, March 1st, 2016
Search engine optimization has the potential to give your business a profitable and productive online presence. Its usefulness to online marketing campaigns is a well-established fact, with 57 percent of B2B marketers finding that SEO generates more leads than any other strategy. Unfortunately, there are also a number of persistent myths that keep some b
The Real Flow of Online Marketing
by Jacqueline Sinex
Wednesday, April 8th, 2015
Websites are the central hub of marketing today, right? Well, maybe there is a little more to it than that. Traditionally, we plan out our web design and populate it with some content. Then we establish all of our social media channels and make them pretty with our branded graphics. Next, we start telling people […]
SEO Trends and Observations from the Q1 SEO Checklist
by Jacqueline Sinex
Friday, April 3rd, 2015
Various changes are among us in the SEO world. It’s often difficult to keep up, even for professional SEO companies. In Google’s quest to feed the world with valuable content that will keep them recognized as the top search engine, rules get tougher on content providers. If you own a website, that means you. Mobile Responsive […]
Blogs Are Not Just for Bloggers
by Jacqueline Sinex
Monday, March 16th, 2015
Do you care about website traffic? What about customer relationships? These things are directly impacted by the content of your website.
Why Is Content So Important for SEO?
by Lizzy Cederberg
Wednesday, March 11th, 2015
This is a question we get asked a lot – why does content matter so much? The truth is, it matters because search engines care about it.
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