Small Business Category

E-Commerce Web Design Trends

by Ruth Hawk
Tuesday, April 5th, 2016

The world of e-commerce is continually evolving. Every year brings new trends and ideas that allow you to more effectively capture visitors’ interest and convert that interest into sales. Keeping up with these trends is an important element in keeping your e-commerce website thriving and profitable. While there are many potential changes you can ma

Website and SEO maintenance

5 E-Commerce Friendly Features of Magento

by Ruth Hawk
Monday, March 7th, 2016

When it comes time to select a platform for your custom e-commerce website, you will find a number of viable options from which you can choose. Knowing which one is right for you requires understanding what each platform can offer you and what your specific business needs are. One of the most popular e-commerce platforms […]

E-commerce friendly - Magento

4 Common SEO Myths You Should Never Believe

by Ruth Hawk
Tuesday, March 1st, 2016

Search engine optimization has the potential to give your business a profitable and productive online presence. Its usefulness to online marketing campaigns is a well-established fact, with 57 percent of B2B marketers finding that SEO generates more leads than any other strategy. Unfortunately, there are also a number of persistent myths that keep some b

seo-mobile.jpg

4 Best Practices for E-Commerce Internal Linking

by Ruth Hawk
Friday, February 26th, 2016

Internal links are an integral part of any successful SEO campaign. Their ability to increase page views, reduce bounce rates, simplify the crawling and indexing process, and improve the SEO value of web pages make them a smart and easy way to make your website stand out. For e-commerce sites, in particular, certain internal linking […]

Online Shopping And E-commerce Concept

5 Tips for Writing Unique Blog Content

by Ruth Hawk
Friday, February 5th, 2016

If you own a website, you need great content. And, if you want great content, there are few better ways to create it than through a blog. The power of a blog to boost your content marketing and search engine optimization efforts is hard to dispute. Marketers who blog consistently enjoy a favorable ROI 13 […]

Business blog content

The Wonderful World of Payment Gateways

by Jacqueline Sinex
Monday, January 18th, 2016

Payment gateways. Why do we need them, how do we integrate them and how should we test them? Learn more about the often overwhelming world of online payments that website owners and web developers face.

Website owner overwhelmed about payments and gateways

How to Show Compelling Products on Your Website

by Jacqueline Sinex
Thursday, December 31st, 2015

During busy shopping seasons, you want to maximize your website's selling potential as much as possible. How can you make your products more compelling to visitors?

Quality photography for a website

How to Prepare Your E-Commerce Website for the Holidays

by Ruth Hawk
Monday, November 30th, 2015

Even if you already have a compelling and profitable site, there are a number of things you can do to make it even more effective during the holidays.

christmas and holiday website prep