SEO Archives

Why Custom Websites for Medical Practices are a Must

by Megan Marshall
Tuesday, May 31st, 2022

Websites for medical practices are an excellent communication tool that is arguably just as important as having phones in the office.

How to Optimize Your Restaurant’s Web Presence

by Megan Marshall
Tuesday, May 17th, 2022

Small business owners should pay attention to the trends in their industry. One thing to be aware of, across the board, is that having a web presence is becoming exceedingly necessary. As a restaurant, you are competing with all of the other food service options in your area. Odds are, they already have a presence. […]

Secure More Sales by Using E-Commerce Affiliate Marketing

by Megan Marshall
Tuesday, April 19th, 2022

By using third-party publishers, otherwise known as affiliates, you can extend the reach of your e-commerce store. In this marketing model, you are providing the products and the affiliates are promoting them on their respective sites. From there, they will earn a commission based on referral link clicks (pay-per-click) or driving leads and sales (pay-pe

Ask an Austin Web Designer: What Features Should My Homepage Have?

by Megan Marshall
Friday, April 15th, 2022

Every website needs an effective homepage design. We live in a time where consumers can take a quick glance at a web page and know whether or not they will be interested. Their perception of this single web page will translate into their perception of your whole brand. This means that you have to capture […]

The Complete Guide to Running a Business in the Age of Hybrid Work Models

by Megan Marshall
Friday, April 8th, 2022

The wave of remote work crashed into us when the pandemic began. Despite the move back toward in-person conferences and meetings, we continue to enjoy the luxury of working straight out of our homes. It has even been projected that, by the end of this year, 25% of professional jobs in North America will be […]

4 Benefits of Performing an SEO Audit on Your Business’s Website

by Megan Marshall
Friday, March 25th, 2022

If your website isn’t ranking in the search engine results pages (SERPs), you aren’t hitting the goals you should be. By performing an SEO audit, you will be given measurable results as to whether your site is following best practices. Specifically, it targets issues that are technical and structural. It also reveals competitive insights and [&hellip

The Guide to the Google SERP: Everything You Need to Know

by Megan Marshall
Tuesday, March 22nd, 2022

Google is the big dog on campus. While there are other search engines out there, such as Bing and Yahoo, none of them can compete with its power. HubSpot found that 92% of the global search engine market share is taken up by Google. It also estimates that 5.6 billion search queries are being processed […]

Why Should You Do a Competitive Market Analysis?

by Megan Marshall
Friday, March 4th, 2022

One of the most important parts of your marketing campaign should be checking out your competitors. Without doing so, how can you truly understand why they are getting the customers that you aren’t? Every business has its pros and cons. If people are perceiving you to have more cons than someone else, of course they […]

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