SEO Archives

Social Networking 101

by Morgan
Monday, October 26th, 2009

Love it or hate it, social networking is an essential aspect of business in the 21st century. Social networking not only keeps you informed with regards to what your customers and competition are up to, but it is also one of the easiest ways to enhance brand awareness and credibility… or hurt it. Pay attention […]

Advantages of Outsourcing SEM

by Morgan
Friday, October 16th, 2009

If your company is serious about seeing significant ROI from its search marketing efforts, it’s a good idea to hire an outside firm. Oftentimes, tedious hours of link building and keyword research are assigned to the intern… the secretary will tweet to an audience of three followers once a week… and every once in a […]

Google Says Buh-Bye to Meta Keywords

by Jacqueline Sinex
Tuesday, September 22nd, 2009

Have you heard? After years of speculation, it’s official: Google’s Matt Cutts stated that Google’s indexing formula ignores the ‘keywords’ meta tag. What does this mean? The meta keywords tag does nothing for your position on Google. However, they are still used by many other search engines and directories, so don’t b

Quick Tips: Interactive Media Frenzies

by Jacqueline Sinex
Monday, August 3rd, 2009

2009 is proving to be a turning point in the number of small business owners who have asked us about using audio and/or video media in their websites. But while awareness of these interactive mediums has grown, it isn’t always advisable to start plastering video and audio files all over your website. Remember to go […]

Are Meta Tags Important?

by Jacqueline Sinex
Monday, April 27th, 2009

A lot of website owners hear the term “meta tag” at some point and aren’t really sure what it is. Then they start to panic and wonder if their website designer included this. This topic can be rather extensive, so I will just cover some brief points. Firstly, there are many types of meta tags. […]

Create a Homepage That Sells

by Jacqueline Sinex
Monday, February 23rd, 2009

Simple is good, but beware of oversimplifying. A homepage needs to be more than just one picture of your product with an “enter” link. Gone are the 1990s. You need to design your homepage for 2 audiences – your visitors (humans) and the search engines (robots). Here are some tips: Include a brief yet specific […]

Quick Tip: SEO for Firefox Add-on

by Bryan Lokey
Tuesday, February 17th, 2009

What tools do you use to evaluate your site’s SEO? Hopefully, by now, you know that Search Engine Optimization (SEO) is important for increasing your site rank with search engines. When trying to increase your site ranking and boost your SEO it is important that you have a clear sense of your rankings so you […]

SEO Category