SEO Category
3 Things to Stop Right Now for a More Productive SEO Strategy in 2020
by Ruth Hawk
Friday, December 20th, 2019
The new year brings many opportunities to try new things with your website and your marketing strategy. Exciting new trends and changes in these fields give you many options for sprucing up your online presence. One focus you might want to adopt for the new year, however, is to also stop doing certain things that […]
Are Keywords Still Important for SEO?
by Ruth Hawk
Monday, October 21st, 2019
Back in the early days of search, keywords were the heart and soul of search engine optimization. Filling content with the right search terms was an almost guaranteed way of drawing in visitors and making money off of your site. Today, some argue, keywords are no longer necessary. Google’s algorithm is so advanced that it […]
Search Marketing and ROI: Facts and Figures to Support Its Profitability
by Ruth Hawk
Thursday, October 17th, 2019
If you are spending money on digital ads, it is very important that your ads earn you a satisfactory ROI. Can search marketing deliver?
4 Tips to Speed Up Website Loading Speed Today
by Stacey Welchley
Friday, October 11th, 2019
Here are four tricks that can help get you on the right track and show some instant results in your website speed.
PPC Advertising vs. SEO
by Ruth Hawk
Wednesday, October 9th, 2019
PPC advertising and SEO have the same end result: Placing your website at the top of the search results. Their methods for achieving this goal, however, differ.
Add Value to Your Website with Website Videos
by Ruth Hawk
Thursday, September 19th, 2019
People are not just using website videos for entertainment. Video content is used to educate and influence buying decisions.
Voice Assistants Are Changing How People Search
by Ruth Hawk
Monday, September 9th, 2019
Voice assistants are also now revolutionizing how people search, and therefore, how marketers approach search engine optimization.
Is Local SEO Only for Small Businesses?
by Ruth Hawk
Friday, August 16th, 2019
Companies that do operate on a national level also need to implement SEO, but they can benefit specifically from local SEO?
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