Internet Marketing Category

Google Says We Wear White Hats

by Jacqueline Sinex
Wednesday, October 26th, 2011

In a recent video from Google, Matt Cutts explains his perspective on SEO and clears up the misconception that Google doesn’t like SEO providers.  He states that there is such a thing as quality “white hat” SEO and if you find such a provider, you can benefit your own website as well as Google and […]

Gene Autry wearing a white hat

Social Media 101

by Lanie Crow
Thursday, October 20th, 2011

An easy guide to boosting your business using online tools… With the seemingly constant buzz over social networking, some people may wonder what all the fuss is about. How could these cleverly-named contrivances ever be relevant to your personal or professional life? The answer lies in people’s power. Millions of people use Facebook, Twitter, Li

Twitter and Facebook

E-Commerce: 4 Follow Up Marketing Tips

by Jacqueline Sinex
Saturday, October 15th, 2011

When you have an e-commerce site, you have ample opportunities to re-market to your customer base.  Maybe you didn’t know it, but there are several of these opportunities right at your fingertips. 1. Product reminders. Some shopping carts come equipped with this feature, such as Zen Cart.  After the checkout process is complete, the confirmation

ecommerce sale sign

E-Commerce: Getting Your Sales On

by Jacqueline Sinex
Tuesday, October 11th, 2011

So now your e-commerce website is done and launched.  Congratulations! Oh, but wait a minute – you need orders? Yes, that’s right, the Internet is a beautiful thing, but it isn’t a leprechaun.  You have to market your website to bring traffic to it, and you need to pay attention to certain things to convert […]

pot of gold orders and sales

Learning from a Legend

by Lanie Crow
Thursday, October 6th, 2011

iThink you have heard the news. Yesterday the world lost a visionary business and technology leader. If you have any doubt as to Steve Jobs’s influence on the world today, try reading that first sentence again. In tribute, let’s look at a few lessons business owners can learn from Mr. Jobs: Think Different, Act Different […]

Learn and Lead

A Happy Internet: E-Receipts

by Jacqueline Sinex
Monday, August 22nd, 2011

We like to talk about “going green”. People, as well as companies, are hunting for ways to save the environment, save money, and be more “green”. I have always thought that it seems wasteful to print out so many paper receipts at retail stores. Especially the longer than necessary receipts I get from the pharmacy […]

e-Receipt

Should I Blog on Facebook?

by Jacqueline Sinex
Thursday, June 23rd, 2011

For best SEO practices, build your blog content directly on your own website first. Then use Facebook and other tools to promote the blog articles you write.  You can include a link to the unique post, with a short description and image if you like. This drives traffic to your website with links and social […]

Facebook marketing and blogging

Is PHP Bad for SEO?

by Jacqueline Sinex
Wednesday, June 1st, 2011

Remain calm, everyone. PHP is not your enemy. Some people might tell you that certain dynamic website technologies make your website “bad for SEO“. But, languages like PHP can actually make your website more efficient and easier to manage – which is good for SEO. It is the way you build your website overall, strategically, […]

PHP Elephant Mascot