Internet Marketing Archives

The Do’s and Don’ts of a Facebook Business Page

by Samantha Rivera
Monday, December 8th, 2014

These days it’s easier to count the number of friends that don’t have a Facebook account. The same goes for businesses, both small and large. We’ve seen a growth in the popularity of social networks such as Google Plus and Twitter. Some businesses have even begun incorporating Instagram into their marketing efforts. Yet Facebook remains […]

Where is Search Engine Optimization Headed?

by Jacqueline Sinex
Tuesday, October 21st, 2014

Does search engine optimization still have significance in today’s marketing world? The simple answer is yes, but SEO looks a little different today than it did a few years ago. In the coming years, we will continue to see SEO lean away from the “old school” techniques and migrate toward a better content-driven Internet. Old-School […]

5 More Tips for the Ultimate Seasonal Website

by Jacqueline Sinex
Tuesday, October 14th, 2014

Continued from Part 1 of Tips for the Ultimate Seasonal Website Let’s have a little more fun with your website for the holiday shopping season. Here are five more ways that you can make simple changes in your web design or website content, some with only a few minutes of time. These changes will bring […]

SEO Companies: The Royal Patron of Monkeys and Geniuses Alike

by Rachel Schelter
Wednesday, September 3rd, 2014

Do you know the theorem of infinite monkeys? It stipulates that an infinite number of monkeys striking typewriters for an infinite span of time will eventually produce the full text of Hamlet. Now, our simian friends are wonderful and majestic creatures, so please do not be offended if, in this blog’s metaphor, you are compared […]

monkey around with web development choices

3 Common SEO Falsehoods

by Jacqueline Sinex
Wednesday, July 30th, 2014

Since the mid-90s, we have turned to search engines to locate information. And since the birth of Google in 1998, our culture has transformed at an exceptional rate into a global population reliant on the Internet to find businesses. It is essential for businesses to implement an SEO strategy to ensure their visibility on search […]

Healthy Habits of Online Marketing

by Jacqueline Sinex
Tuesday, July 15th, 2014

Here are some simple website tips to read from your exercise bike.

Google Unleashes the Pandas: Will They Help or Hurt Your Site?

by Rachel Schelter
Tuesday, June 17th, 2014

Last month, Google changed. You may not have noticed it, but some websites couldn’t have missed it if they tried. Forbes reports that 85% of search engine rankings were lost for PR Newswire, PRLog, and other selected websites. In an attempt to improve users’ experience on the web, Google modified its algorithms as part of […]

3 Reasons Why Your Company Needs a Blog

by Alan Safai
Friday, June 13th, 2014

When someone mentions the word ‘blog,’ it can be easy to assume that they mean someone’s personal blog where they write about their day and how they are feeling. Businesses, however, utilize blogs in a different way with certain goals in mind. For companies that are still on the fence about blog implementation, or are […]

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