How To Archives

5 SEO Tasks to Prioritize

by Ruth Hawk
Monday, June 19th, 2017

Search engine optimization is a comprehensive approach. While its end goal is to improve your website’s visibility in the search results, it incorporates many strategies in order to do so. Without a clear idea of where to start, you may struggle to prioritize these tasks. Here are a few of the tasks you should do first.

How to Create a Successful Blog Strategy

by Ruth Hawk
Monday, June 12th, 2017

For websites looking to build visibility, brand loyalty, and business, blogging is the way to go. In order to achieve the qualities that allow a blog to stand out, you need to devote the same kind of careful attention and execution to it as you do to your web development and web design. And that means creating a blog strategy.

Why Web Design Is Not Enough

by Ruth Hawk
Monday, June 5th, 2017

With 89 percent of people in North America (equaling 320 million people) using the Internet, the necessity of an effective web design is clear. While an eye-catching appearance can certainly encourage website visitors to stay and explore your site, there are other factors that will (1 Get them there in the first place and (2 Convince them to stay.

When Breaking Web Design Rules Might Work for You

by Ruth Hawk
Tuesday, May 30th, 2017

Web design has evolved as quickly as has the Internet as a whole. Along with that development has come certain rules, or best practices, that have proven themselves useful in guiding the development of appealing and effective websites. However, occasionally, as the saying goes, rules are meant to be broken, and occasionally, great web design comes when t

Dress Up Your Custom Web Design: The Use of Color in Communicating Your Message

by Ruth Hawk
Monday, May 22nd, 2017

Because color is so ubiquitous, its importance is often overlooked when it comes to web design. However, color is actually one of the most effective elements of custom web design. While there are as many ways to use color in web design as there are web pages, there are a few tips, tricks, and psychological facts that can help guide you toward more visual

5 Reasons SEO Experts Can Be a Better Choice than DIY SEO

by Ruth Hawk
Monday, May 8th, 2017

On the surface, DIY SEO seems appealing, particularly because it is less expensive than hiring SEO experts. However, SEO experts offer a number of advantages that often do not exist with DIY SEO. As a result, hiring SEO services is often the best approach for websites serious about improving their rankings in the search results.

Beginner Blogging Mistakes to Avoid

by Ruth Hawk
Monday, May 1st, 2017

Blogging has many benefits for websites looking to improve traffic, search engine performance, conversions, leads, and sales. In order to enjoy the benefits of blogging, you need to avoid some of the most common mistakes committed by beginning bloggers.

The Importance of Local SEO

by Ruth Hawk
Monday, April 24th, 2017

There are many reasons to pursue local SEO, not least being the huge potential it has to boost business for companies. What follows is a look at some of the biggest reasons to consider incorporating it into your search engine optimization efforts.

How To Category