E-commerce Category
E-Commerce Website Holiday Statistics from 2017 to Inform Your Holiday Prep
by Ruth Hawk
Tuesday, October 30th, 2018
By all accounts, the 2017 holiday shopping season was a record-breaking one for e-commerce websites. From record overall sales to never-before-seen boons for small businesses. It seems that almost everyone had a chance to benefit from people’s growing love of shopping online. Now is the time (or, actually, past time) to begin prepping for this [&he
What We Learned Developing LMS Driving School Websites
by Jacqueline Sinex
Friday, September 28th, 2018
It may surprise some to learn that our agency has developed unique expertise in the area of learning management systems (LMS). We have actually developed online courses for a variety of industries, but are particularly experts in driving school websites. These projects are far from a standard brochure web design. Here are some of the […]
Tips for E-Commerce Websites During the Summer Lull
by Ruth Hawk
Wednesday, July 25th, 2018
If you feel as if the business you earn from your e-commerce website slows down in the summer, it's not just your imagination. Sales can drop by up to 30 percent over the summer. However, all is not lost. While your summer sales may never be as vibrant as your Thanksgiving and Christmas profits, you can still encourage spending during July and August by
Reasons to Future Proof Your E-Commerce Website
by Ruth Hawk
Wednesday, July 11th, 2018
Your e-commerce website is your company's lifeblood. Through it, you earn the sales, brand recognition, and customers you need to thrive as a business. And that means that you cannot be satisfied with simply creating a look that looks and works great today. Called future proofing a website, taking steps to ensure that your site continues to keep up is im
How to Optimize E-Commerce Website Product Pages for SEO
by Ruth Hawk
Friday, July 6th, 2018
When you own an e-commerce website, your product pages are often the first place that people will come to when they visit your site. People tend to search for specific products rather than look for a home page or blog to land on when they want to purchase something. Making these product pages visible in the search results and appealing to visitors is, th
10 Checkout Tips for Improving Conversions on Your Custom E-Commerce Website
by Ruth Hawk
Wednesday, February 7th, 2018
As the owner of an e-commerce website, you know how important the checkout process is, because it is the point at which the customer converts from merely being interested in your merchandise to actually committing to a sale. However, did you know that the checkout process is also one of the times that you are most likely to lose a sale? For example, shop
5 Web Development Trends to Look Out For in 2018
by Meredith Schraeder
Wednesday, December 20th, 2017
Companies know that having an intuitive web design and proper programming will generate more user-friendly websites; however, it can be difficult for businesses to keep up with rapidly changing technology. It is important to be aware of trends in web development so that your company can stay competitive. In a world where almost every business […]
Black Friday/Cyber Monday 2017: What It Looked Like and What It Means for E-Commerce Websites
by Ruth Hawk
Monday, December 18th, 2017
By any measure, Black Friday/Cyber Monday 2017 (Also known as BFCM, or simply Cyber Week), was a success. More items were purchased, more total sales were accrued, and profits grew more significantly than at any other point in the history of the week. Here is a look at some of the most important statistics and insights to be gained by e-commerce websites