E-commerce Category
4 Best Practices for E-Commerce Internal Linking
by Ruth Hawk
Friday, February 26th, 2016
Internal links are an integral part of any successful SEO campaign. Their ability to increase page views, reduce bounce rates, simplify the crawling and indexing process, and improve the SEO value of web pages make them a smart and easy way to make your website stand out. For e-commerce sites, in particular, certain internal linking […]
The Wonderful World of Payment Gateways
by Jacqueline Sinex
Monday, January 18th, 2016
Payment gateways. Why do we need them, how do we integrate them and how should we test them? Learn more about the often overwhelming world of online payments that website owners and web developers face.
How to Show Compelling Products on Your Website
by Jacqueline Sinex
Thursday, December 31st, 2015
During busy shopping seasons, you want to maximize your website's selling potential as much as possible. How can you make your products more compelling to visitors?
How to Create Effective E-Commerce Holiday Promotions
by Ruth Hawk
Friday, December 4th, 2015
Creating holiday promotions that maximize your sales and build on consumers' natural inclination to buy can make a huge difference in how your e-commerce website performs.
How to Prepare Your E-Commerce Website for the Holidays
by Ruth Hawk
Monday, November 30th, 2015
Even if you already have a compelling and profitable site, there are a number of things you can do to make it even more effective during the holidays.
How to Win the Hearts of Your Online Customers
by Jacqueline Sinex
Friday, November 13th, 2015
Your business would be nothing but a hobby without customers. Follow these recommendations to win the hearts of new customers and keep them loyal.
E-Commerce Website Development: Tips for Maximizing Sales
by Ruth Hawk
Monday, October 12th, 2015
E-commerce website development has objectives that are different from those you encounter in other forms of web development. While other websites may focus on entertaining or educating the consumer, the almost exclusive goal of an e-commerce site is to encourage the visitor to make a purchase. Creating a site that effectively guides visitors toward this
The Challenges We Face in Online Marketing
by Jacqueline Sinex
Tuesday, October 6th, 2015
Over the years, I have learned a few things about websites – how to build them, how to manage them, how to promote them. And I have also observed the challenges we often come across when trying so hard to have a successful online presence. It really doesn’t matter what kind of business you are in […]