Austin Web Design Archives

What’s Great About Zen Cart?

by Jacqueline Sinex
Monday, October 19th, 2009

Zen Cart is a shopping cart software that can be a web designer’s dream. The software was well thought-out by its developers and is managed mostly with stylesheets, making custom layouts within close reach; opposed to a less flexible shopping cart that requires heavy programming to modify the look and feel. Furthermore, e-commerce developers will [

Advantages of Outsourcing SEM

by Morgan
Friday, October 16th, 2009

If your company is serious about seeing significant ROI from its search marketing efforts, it’s a good idea to hire an outside firm. Oftentimes, tedious hours of link building and keyword research are assigned to the intern… the secretary will tweet to an audience of three followers once a week… and every once in a […]

What’s Great About Joomla?

by Jacqueline Sinex
Wednesday, October 14th, 2009

With a long-established history and a stable, growing community of supporters, the content management software Joomla is still a popular favorite. The software has a large database of existing modules and other add-ons that extend its functionality quite easily. There are several dedicated developers and software firms that actively provide support servi

Refine Your Audience

by Jacqueline Sinex
Monday, October 12th, 2009

Quick Thought: Who is your website for? Thinking about who your most appropriate target audience is, will greatly help you achieve something with your web presence. For example, your target client is not just “a homeowner” – it’s “the owner of a home valued at $500,000 or more, in Adair county”. Maybe people in this [&

Online Mascots

by Jacqueline Sinex
Wednesday, September 9th, 2009

As more of your competitors venture onto the Web, you may be searching for ways to stand out from the crowd. One way that companies are connecting with their audiences is through a “mascot”. Your mascot may be a completely fictional character illustration that represents your product or service. Many well-known organizations from Jack-in-the-

Choosing a CMS for Your Website

by Jacqueline Sinex
Wednesday, August 12th, 2009

A lot of folks crave the ability to self-manage their website. But, no two content management system applications are equal. When researching software with your web developer, these are some factors to consider: You need CMS software that runs efficiently and won’t bog down the server and site speed. You want an administrative interface that [&hell

Quick Tips: Interactive Media Frenzies

by Jacqueline Sinex
Monday, August 3rd, 2009

2009 is proving to be a turning point in the number of small business owners who have asked us about using audio and/or video media in their websites. But while awareness of these interactive mediums has grown, it isn’t always advisable to start plastering video and audio files all over your website. Remember to go […]

The Online Payment Low-Down

by Jacqueline Sinex
Monday, July 27th, 2009

So where in the world do you get started with accepting payments online? What about PayPal, and what about other credit card services? What’s the difference? There are many ways to equip your website with “e-commerce“. From sophisticated shopping carts to one-step order forms, thousands of businesses successfully make that step into the

Austin Web Design Category