Austin Web Design Archives

Tips for E-Commerce Website Holiday Images that Convert

by Ruth Hawk
Thursday, November 15th, 2018

Consumers are poised to spend more than a hundred billion dollars on holiday shopping between November and December. It is time to get your e-commerce website dressed for the season. Consider adding holiday images to your site. The right images will improve your conversion rates, search engine optimization appeal, and overall effectiveness when trying to

10 Ways to Repurpose Blog Content for Your Content Marketing Strategy

by Ruth Hawk
Friday, November 2nd, 2018

One of the elements of most content marketing strategies is a blog. Thanks to a blog’s ability to contribute to brand awareness and search engine optimization success. Blogging is a smart place to start when trying to build your online presence. Unfortunately, blog posts have to be refreshed pretty regularly. Keeping up with them and […]

E-Commerce Website Holiday Statistics from 2017 to Inform Your Holiday Prep

by Ruth Hawk
Tuesday, October 30th, 2018

By all accounts, the 2017 holiday shopping season was a record-breaking one for e-commerce websites. From record overall sales to never-before-seen boons for small businesses. It seems that almost everyone had a chance to benefit from people’s growing love of shopping online. Now is the time (or, actually, past time) to begin prepping for this [&he

10 Things that Google Discontinued

by Ruth Hawk
Friday, October 26th, 2018

On October 8, Google announced that it would shutter its social media channel Google+ in 2019, after revelations that Google+ had left users’ personal data vulnerable to hackers. And here are some ways this may impact your web design. While Google has gained a reputation for its wildly successful endeavors, including Google Hangouts, Gmail, Google

Why It’s More Important Than Ever To Care About Mobile Web Design: The Mobile-First Shift

by Jacqueline Sinex
Wednesday, September 19th, 2018

You may have noticed that you recently received notifications from your Google Search Console that your site has been updated to mobile-first indexing. If you were not already thinking about your website’s mobile experience, this is a big clue that you need to get on board. The reason for this shift is that the monster of all search engines now recogni

Web Design Tips for Compelling Blog Content

by Ruth Hawk
Tuesday, September 4th, 2018

Creating and maintaining a blog can be an excellent way to support your search engine optimization efforts, build brand awareness, and establish your business as a leader in your industry. However, a blog only works if people actually read it. And people will only read your blog if they find it visually appealing and easy to digest once they land on that

Homepage Web Design Tips for a Compelling Look

by Ruth Hawk
Tuesday, August 21st, 2018

Your homepage must be a compelling entryway to further engagement with your brand. As a result, a compelling web design is critical for the homepage. Here are a few basic best practices for creating a look that encourages further interaction with your brand.

User Experience Tips for a More Engaging Web Design

by Ruth Hawk
Thursday, August 16th, 2018

In some ways, the marker of a successful web design is the impression it makes on the site's visitors. If they are happy, engaged, and taking action as a result of your web pages, than it is likely you have found the right look for your business. As a result, crafting an engaging user experience is important. By transforming a site from just being beauti

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