Posts Tagged Austin Web Design
How the Web Fuels Efficiency
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Jacqueline Sinex While your site is always a marketing tool, it is also a resource that will improve the efficiency of your internal operations. One good example of this is online registration documents. This is perfect for medical practices and consulting firms. Consider This: Include PDF versions of all of your standard ‘new customer’ documents on the [...]
Read moreHandle them carefully…
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Bobby Martinez “Handle them carefully, for words have more power than atom bombs.â€Â -Pearl Strachan What’s in a font? In a world flooded with visual communication our senses are inundated daily by an incalculable volume of typography. For those unfamiliar with the term, typography is the study and application of communication through the media of words, letters, [...]
Read moreQuick Tip: Make Social Media Work for You
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Rachael Pierce Everyone is talking about social media and how it can help your business. You’ve joined the bandwagon and are diving deep into the social media world, but is that enough? To make social media work. you’ve got to do more than just sign up. You have to be worth following! You want to make yourself [...]
Read moreWhat’s in a Brand?
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Bobby Martinez So what can a design team do for your brand? Understanding this lies at the very heart of why design exists, and what designers actually do.
Read moreHow To: Turn a Photo From Color into Black and White For Free in 1 Minute.
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Bobby Martinez Easy, just use Photoshop, right? Sure, that would be the easiest way. However, Adobe Photoshop can cost anywhere upwards of a thousand dollars, so this isn’t something that just anyone can use. Most likely, you would have to be at a company, or a school, or have amassed a golden empire not unlike the master [...]
Read moreRepresent Quality: Using Fine Photography
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Jacqueline Sinex When it comes time to provide photos of your product or service for a website, don’t make the mistake of skimping on quality. A poor, low resolution, fuzzy photograph can kill the presentation of your business. If you are trying to convey to your prospects that you offer a high-quality product that is of value, [...]
Read moreMaking Your Site a Hotrod
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Bobby Martinez A magical thing seems to occur between the moment when a web design is realized as a flat graphical image, and when it is posted live as a structured web site. In my years in art school I met many fantastic designers who could plan and execute the first half of this process, but had [...]
Read moreHow To: Stop Search Engines From Indexing Certain Pages
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Bobby Martinez Did you know that you can stop Google from indexing certain pages in your website? You can, with a certain tool called “robots.txt” Robots.txt , as you might have already guessed, is a text file that you can put on your website that will direct programs that crawl the web (web crawling bots) and give [...]
Read moreQuick Tip: Mr. Tweet Can Get You Followers
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Bryan Lokey Twitter is very similar to a large group conversation in that you must talk to people in order for them to talk to you. So as you try to build your twitter network remember that the same rules of social dynamics apply. To be worth following you must be interesting, participate in conversations, offer valuable [...]
Read moreCreate a Homepage That Sells
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Jacqueline Sinex Simple is good, but beware of oversimplifying. A homepage needs to be more than just one picture of your product with an “enter” link. Gone are the 1990′s. You need to design your homepage for 2 audiences – your visitors (humans) and the search engines (robots). Here are some tips: Include a brief yet specific [...]
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