Author Archive
How to Create SEO Content with Meaning
Keywords change in strength and effectiveness every month. Whether it’s a rise or fall, it can seem like a hassle to work keywords and generate SEO into text worth reading on a site. Simply scattering keywords like buckshot onto a page can generate some attention, but it’s not the kind people can appreciate or even [...]
Read moreSymptoms of A Bad Blog & How To Fix It
We can all recognize ‘good’ blogs when we see them, but we might not instantly know why we consider some blogs to be better than others. In general, there are two things that make a blog ‘good,’ or worth reading: interesting or educational topics and easy to understand writing. When hunting for a good read, [...]
Read moreDominating SEO
A strong web presence can do wonders for any business. From attracting new customers to keeping loyal ones up-to-date on new or improved products and services, an online marketing plan can serve as a major expediter to delivering quality information and customer service. However, business owners do not always have the time to maintain a rigorous [...]
Read moreThe Best Is Yet to Come: How to Top the Best-Of Lists
Every year, the holiday season ushers in a time of reflection and adoration. We reflect with friends and family at Christmas, Hanukkah and New Year’s celebrations, connecting with those whom we cherish most in our lives. The holiday season also means an outpouring of best-of lists. Best-of lists are a holiday staple; they will be [...]
Read moreA Delicate Balance: Efficiency vs. Quality
We encounter so much power through ever-changing technologies. From the age of home phones to smart phones that can track you anywhere in the world, within the past ten years alone we have embraced truly revolutionary advancements in communication and computer science. The wealth of resources that we have at our disposal can be overwhelming [...]
Read moreAustin City (un)Limited: ACL and Effective Web Design
This is one of the most exciting times of the year in Austin. The seasons are changing, the weather is becoming (subtly) “cooler”, and all the zealous college students are back in town performing the delicate balancing act between work and play. From October 12 to October 14, the Austin City Limits Music Festival will [...]
Read moreBeach Bums: Reaching your clients outside of the office
With summer in full swing and Independence Day in our rearview mirror, we tend to lose focus on business due to the heat and wealth distractions that come with this lackadaisical season. If we could, we’d spend our days lounging by the pool, grilling with the family, or out on the lake. The fact remains, [...]
Read moreTypography: What Your Font Says About You
There is a realm within the world of web design that holds typography as the “holy grail” of design and aesthetics. Thousands of books, articles, and videos have been produced to focus specifically on fonts, their design, and their effectiveness. While many people are unaware this massive and ever-expanding subject, it is important to realize [...]
Read more“502 Forbidden” : The Importance of Usability Tests
One of the most important aspects of a website is usability. Web usability is defined as the flow of your website from page to page. In other words, it is a measure of how well your website is put together and whether improvements are needed to clarify or completely redo a part of the site. [...]
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