Archive for March, 2009
How To: Turn a Photo From Color into Black and White For Free in 1 Minute.
Easy, just use Photoshop, right? Sure, that would be the easiest way. However, Adobe Photoshop can cost anywhere upwards of a thousand dollars, so this isn’t something that just anyone can use. Most likely, you would have to be at a company, or a school, or have amassed a golden empire not unlike the master [...]
Read moreWacky Wednesday in the PR House: Series 1, Part 3: Creating an Effective PR Plan
Wacky Wednesday is in full swing and ready to pick up right where we left off last week with the next three elements of your communication plan. Featured this week: Message (RESPECT…find out what it means to me) Goals (we aren’t climbing Mt. Everest, at least not yet.) Objectives (didn’t we already decide on Mt. [...]
Read moreRepresent Quality: Using Fine Photography
When it comes time to provide photos of your product or service for a website, don’t make the mistake of skimping on quality. A poor, low resolution, fuzzy photograph can kill the presentation of your business. If you are trying to convey to your prospects that you offer a high-quality product that is of value, [...]
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