Archive for November, 2008
Quick Tip: Your Digital Business Card
How do you sign your outgoing email? Does that signature reflect the image you want projected for your business? Your outgoing email signature not only communicates your contact information but can also be a great way to drive visitors to your website. A standard email signature format for your company conveys professionalism and guarantees that [...]
Read moreMake Your Web Site a Touch Point
Many marketing experts will advise you to have multiple “touch points†for you customers and prospects – some way to contact those people repeatedly and keep you in their minds. You might mail a postcard, make a follow up phone call, or even visit their doorstep. But remember that your web site should also serve [...]
Read moreStop, Drop, and Roll your website into shape: Key mistakes to avoid.
Trim down your homepage. Your homepage should draw people into your site and make them want to see more. It should not only be easy to read but should load quickly as well. Although high speed internet is quickly becoming the standard, there is still a large percentage of people who connect through dial-up. If [...]
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